That's Nachos
02/04/2010It's that time again, where the top contenders compete in the Super Bowl for the big title...of best commercial. Doritos is, once again, holding a contest for creation of their commercials by amateur film makers. The final six are available on their site for viewing and voting (@ crashthesuperbowl.com), one of which features a vending machine. Who knew the humble shack vendor would foster so much creativity? Last year, Doritos aired an ad where coworkers smashed the glass to get their snack fix. What's on the agenda for this year? One of the finalists shows an older man, who lost his place in line after dropping his change, using a taser on the young whipper-snapper who had just purchased what, I'm guessing, was the last bag of the nacho-flavored snack. After watching clips from some of the other contestants, I'm not sure whether this one will take the prize, but it sure is nice to see vending machines featured during the super Bowl for several years running. (Remember the Coke ad two years ago? Maybe their viral marketing "Happiness Machine" video will make an appearance this year, especially in light of Pepsi's decision not to air ads at all.) We'll have to wait and see...





