Farm Fresh...Vending?

10/12/2009

You may recall the post here form a few weeks back regarding Spanish company Lof’s prepared fresh food vending machines.  Now, a small farm in Germany is taking it one step further.  Imagine doing your grocery shopping from a vending machine.  Sounds crazy, right?  Peter-und-Paul-Hof, the farm bringing new life to vending machines, sells fresh eggs, cheese, butter, produce, sausage, etc. through a regular old vending machine.  Not only are they able to offer fresh foods to customers, but they cut out the middle-man, which is better business for everyone.  (Check out this article on the concept.)

As unconventional as this seems, it is merely another non-traditional use for a familiar favorite.  I don’t know of anyone that does not think of vending machines as convenient alternative to the store for snacks and drinks, so how might this take off stateside?  I would initially be leery of the freshness of the products, but as long as I could see a “sell by” date and tried the items once or twice to be sure, I could see this as a quick alternative to a grocery trip.  Some common staples available outside your local gas station any time of day, with no waiting, no lines, no having to make a special trip?  Sign me up.

christine.papesch@veii.com


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