Can It Be?
07/20/2010I saw a link to an article that I found very intriguing today. A sandwich that can be vended from any old can soda machine.
Conceived from the notion that anything can really be vended in a can, the Candwich, or sandwich-in-a-can, provides a quick, convenient, shelf-stable alternative to those on-the-go looking for a quick lunch or snack. Some may think this is a bizarre idea, or even think it a bit…gross…to eat a sandwich out of a can. Why? I’m sure they are the same people who poo-poo spam, but who hasn’t popped open a canned ham, had some squeeze cheese, or had some other not-meant-for-a-can food, out of a can? This is a great idea. Novelty alone will get some sales, but imagine the possibilities for camping stores, quick back-up meals, non-dehydrated emergency food…not to mention a whole new way to use or expand the audience using your soda machines.
Four varieties are available so far. Classic PB&J, both strawberry and grape, each with some assembly required; bbq chicken; and a pepperoni pizza pocket, with the meat baked right in. I suppose the only thing that raises an eyebrow for me is the shelf life of the bread. One year. That’s a long time, and makes me wonder what preservatives are in it, but that’s not enough to keep me from trying one. The product is going to be released out West, but hopefully is migrates East soon.
Add this one to the list of things that gets me saying, “why didn’t I think of that?”
christine.papesch@veii.com
Tom Gray commented on 09/02/2010